French video campaign against abandonment of pets
More than 100.000 animals are abandoned in France every year, which is more than in any other European country. The problem reaches its peak during the summer holidays with more than 60.000 cases. In a new video campaign, released before summer, the animal protection association la Fondation 30 Millions d’Amisis using the hashtag #NonAlAbandon (No to Abandonment), trying to shock and raise awareness of the problem.
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